John Pozadzides (John P.)
Google
I love Mauna Loa nuts. And after having taken tours of other manufacturers, like the Lavaloha Chocolate farm, or Kona coffee farms we were excited to see how the big boys do it! But they don't.
There is one little gift shop with nothing in it you can't get at Walmart cheaper. And there are literally 2 windows you can look through in one very small factory building.
Seriously, do NOT waste your time visiting. It will make you sad and negatively impact your perception of the brand.
The company could learn a LOT from the other companies that it dwarfs about how to treat visitors. They could be charging $30-50 to really offer something people would pay for and least a lot, training them into brand ambassadors, while actually earning revenue.
Alas, it's a missed opportunity for all.