Ecoalf

Visiting Madrid for the first time. A dress in the window caught my eye. Never heard of the brand before. Had to ask for help. Had to keep asking for help. The person that initially brought several dresses for me was busy making other sales. Really not attentive. Poor English. And was rude, when I chose to speak to her colleague. Overall, wish other better mannered sales person helped me. Maybe it's cultural but she was even ruder when I had a hard time communicating with her. Quite pushy and insistent as well

Greenwashing I contacted Ecoalf for clear information on their fabrics, dyes, and certifications so I could make an informed purchase. They replied politely, but avoided giving complete transparency. For example, they confirmed their linen has European Flax® certification, yet admitted they choose not to include this on product labels “due to internal decisions.” When I asked about dye safety, I was told only that they comply with “international standards” and maintain an annually updated “Restricted Substances List,” but no specific, verifiable details were provided. This means a customer has to chase down a sustainability department for basic product information that should be readily available on the website. They also provide no transparency about fair workplace conditions etc. While I appreciate the polite response and their use of more sustainable fibers, the lack of clear, product-level traceability and reluctance to share certifications on labels leaves me without the certainty I need. This lack of upfront clarity feels like greenwashing by omission — presenting the brand as sustainable while withholding key information that would let customers verify those claims. For now, I’ll be buying from brands that provide verifiable sustainability information directly on their products and websites

Review is mostly for the people committed to buy high quality products in order to consume less. If this is what you are looking for, you should skip this brand. Waterproof jacket bought four years ago, worn just couple of times can only be trown away now. I was also quite irritated by the Ecoalf response to most of the reviews to write an email to contacto@ecoalf.com. Cause this is exactly what I did, naively believing that they have full life cycle strategy for their products providing some recycling or upcycling options. Non of this exists, but as confirmed in the email they are working on it. So recycled plastic saving the ocean in it’s production phase, in the end will end up in the ocean anyway, way to fast unfortunately, since I myself literally cannot do anything with this peace of clothes. And above all it’s made in China, as any other non-sustainable brand, far less expensive and which I was able to upcycle at the end of the life cycle.

A new brand that is coming into the markets. It's all about the ecology and keeping the sea and environment safe for our kids. Nice concept and passionate people working in it starting from the owner/founder.

I wasn’t as impressed with Ecoalf as I’d hoped. I read about the company online and liked the fact that they are somewhat sustainable, but once in the store and observing the actual products and their materials, they weren’t as ‘sustainable’ as they present themselves to be. The clothing is expensive as well which is disappointing when reading the tags and seeing that they’re made in China. I do like the style of some of their clothing though.

Brand new sneakers, I washed them only once ! And they are even more dirty after washing them (30 degres) very poor quality, I don’t recommend them, never seen such a poor quality shoes, look at the pictures after 1 wash🙁🙁🙁

I really wanted to like this brand because of its apparent eco-credentials, however my experience is that the quality of the product and then the customer service let’s it down. I bought a pair of trainers from the Madrid flagship store. They developed a fault after 10 days light use. When I returned them there were was no apology only a great reluctance to change them. Now the replacement pair have a similar fault after a week.

I recently visited ECOALF store, and I was blown away by the exceptional service provided by their staff. From the moment I walked in, they made me feel welcome and valued. Their knowledge and friendliness were impressive, and they went out of their way to ensure I had a great experience. Alberto explained to me every detail of the brand and its environmentally-friendly practices