Boutique e Museo Lorenzo Villoresi

Perfume store · San Niccolo

Boutique e Museo Lorenzo Villoresi

Perfume store · San Niccolo

1

Via de' Bardi, 12, 50125 Firenze FI, Italy

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Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by Photo by foto mais
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null
Boutique e Museo Lorenzo Villoresi by null

Highlights

Dive into the fragrant world of Lorenzo Villoresi in Florence, where a charming boutique and engaging tours reveal the art of perfumery in style.  

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Via de' Bardi, 12, 50125 Firenze FI, Italy Get directions

lorenzovilloresi.it
@lorenzovilloresi

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Via de' Bardi, 12, 50125 Firenze FI, Italy Get directions

+39 055 234 1187
lorenzovilloresi.it
@lorenzovilloresi

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Last updated

Jul 10, 2025

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@afar

"A Fragrant Journey Inspired by the spices and scents he experienced on a trip to the Middle East back in the early '80s, Florentine Lorenzo Villoresi began studying the art of making perfume, eventually turning his family’s 15th-century palazzo into his atelier and shop. Stop by the elegant space—richly outfitted with Carrara marble, Florentine leather, and Volterra alabaster—to sniff your way around the world, sampling perfumes that feature an array of unusual and precious (and often pricey) extracts and essential oils. In addition to a ready-to-wear collection of perfumes, home scents, candles, potpourri, and related accessories, Villoresi also creates one-of-a-kind bespoke fragrances for hotels, fashion houses, and individual clients. It can be an expensive souvenir, but the experience of helping to create your personal scent is one you’ll never forget."

Romantic Tuscany
View Postcard for Boutique Museo Lorenzo Villoresi

Tomi Valny

Google
Visited this perfume shop during my Florence tour of local perfume makers. It's probably the most interesting one. Not old but modern, updated one, with lot of stories behind the creation of each perfume as I was lucky to hear from the Lorenzo's wife itself in their boutique. I liked specially 2 perfumes and bought a sample box that will reminds me a beautiful time in Florence with all its scents. As once wise men said: "Perfume evokes emotions, feelings and memories." These are my memories of Florence.

Hanne Østeby

Google
My best ever experience with testing and smelling perfumes! I am a total lighthead when it comes to perfumes and get an instant headache when entering a perfume shop in Norway. In this location it was just wonderful to come in, the air was good. We were lucky to be be arriving late so we had the saleslady to ourselves and she took us through almost their whole portfolio of interesting and wonderful perfumes! They were so natural but layered and interesting, we were almost treating it like a wine-tasting! The lady was very knowledgeable and helpful, trying to guide us to some final winners. The journey was long since it was all so fun and we just wanted to smell everything ! We bought 3 perfumes in all and I am sure we will be back next time we are in Florence!

Zubaydah Ar

Google
Visiting this boutique was a dream since 2007! The misk and powder perfume is the one to go always

Patrick Graf

Google
If you love perfume, you are not allowed to miss this place when visiting florence. Museo Lorenzo Villoresi is an incredible place to learn about the art of perfumery, about the individual ingredients, about the origins of essences and of course to smell the finished niche perfumes by Lorenzo Villoresi himself. The guided tour is a good one hour, 18€ or 10€ if you are under 25 years old. The lady doing the tour is really kind and made us feel welcome the second we stepped in the doors. Cari Saluti dalla famiglia Graf 🎼

Oskie Ravanera

Google
Florence being of old is full of arts and crafts. Perfumes, colognes are one of its great treasures, thankfully. One such recommendations to me by a beautiful Florentine lady, whom I shall hide under the pet name, Rorie is this equally beautiful place. Lucky for me, for two consecutive years that i visited, it was always this beautiful lady who i chanced upon. Learning to sharpen your nose is one of life’s treasures. I just noticed that so far, i have repeatedly used words like treasures, beautiful. Because Florence is simply so. This shop is not so central to where Tourists flock. But anyone up to walking to “A Select Place”, this place should be in someone’s list. I normally take 30 to 40 minutes during each visit. Because i do not want to ever leave this very special place. This shop is not very large but i know they are constructing something special as of my last visit. Am looking forward to visiting again soon. And again and again.

Razvan Andries

Google
What a beautiful perfume shop, really chic and modern with the nicest staff you can find. A proper Italian presentation for a special perfume house. Is it worth a visit and they have a Museum too.

James Phythian-Adams

Google
I recently visited Florence with my wife and we booked to have a tour of Boutique e Museo Lorenzo Villoresi. My wife loves perfume and I have been interested to understand a bit more about what she enjoys so much. I highly recommend this tour - it is a unique experience. The museum is incredibly well thought through and presented and we were treated very well and with great kindness. The tour was brilliant and engaging. I learnt a huge amount and found it a lot of fun. It is something I will always remember with huge fondness.

Diana Harris

Google
A new experience. Beautiful boutique perfumery. The sales associate was very knowledgeable on their products as well as their process. She helped me in choosing a scent that I not only like but also smells good on me. I can see why Lorenzo Villoresi is considered such a master.