Badou-R Flagship Store (45R)

I got to know this store when it’s located in a magnificent Japanese traditional house. They moved here last year, due to their brand philosophy. (As Japanese shrine has a tradition where every 20years,they would tear down the old shrine and rebuilt one- the event is called Shikinen Sengu) The new store was designed and built by the famous photographer and architect, Hiroshi Sugimoto. The details are incredible and I could see how he made this store based on In Praise of Shadows(an essay on Japanese aesthetics from 1933)philosophy. You could see how much thought they put into what they create, from the store to the clothing line. It is always fun to get a glimpse behind the comfortable and unique pieces. Their indigo and natural indigo jeans are my personal favourite.

Used to be great store with fantastic customer service. Badou old store was a masterpiece in Japanese architecture. New store has two staff not interested in selling and cannot speak much English ( at least one who attended). Same issue with Kyoto store. But one lady staff was very helpful but they are not interested in selling.

Very attentive staff and high quality clothings

Very unhelpful staff. I literally got the cold shoulder from all of the staff. On a positive note the midtown staff were incredible. The flagship needs some customer service training.

45R has amazing clothing. Designer place. High quality products. Comfortable, long lasting.

Nice staff. The lady from Italy provide professional information. We enjoy shopping here.

Very nice place & shop. Not so busy( little far from the main shopping area) kind & gentle shop staff. Enjoy my time being there.

Beautiful flagship store for this beloved Japanese brand, which features lots of indigo and specially sourced fabrics.