Aritaum Galleria (AMORE) 아리따움 갤러리아

"A shop well known for its customer service (ask for Irene—she's a K-town legend), Amore is freehanded with the samples, which is both fun and necessary, as the product choices are almost endless. Take full advantage of the staff’s extensive knowledge of the hundreds of serums, masks, creams, and cleansers lining the shelves. They will closely assess your skin before diving into the recommendations. Aside from getting the correct advice for your skin type, listening to the Amore staffers describe the products—and their intimate knowledge of those hyaluronic-acid-heavy snail secretions—is like receiving an intense K-beauty tutorial."