"This under-the-radar Japanese brand puts out all sorts of cool and totally quirky prints and graphics that are both great and at times hilarious. (I.e., the tag in your toddler's pineapple-printed shorts might read: Big Goals Every Day.) The other big appeal is the cut: The pants and jeans in particular are good for skinnier, harder-to-fit babies and kids. There's also a location in the Financial District and Soho."
The New York City Kids Guide
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