"The cheeky Hotel Zetta knows its audience: Set right in the middle SoMa’s tech landscape, it draws travelers in town for business—but those who want to have fun while they're here. Post-pandemic, of course, there's a much higher contingent of leisure travelers. The lobby could almost be mistaken for one of the neighboring glossy workspaces, stocked as it is with Warhol-esque art and enough games to fill an arcade. Different room amenities cater to different traveler demographics. Book a Well + Away room if you want meditative and eco-conscious amenities, like a Peloton exercise bike, meditation cushion, and hypoallergenic and locally made linens." - Megan McCrea, Jenna Scatena