Browns East
Permanently Closed

Browns East

Permanently Closed

Curated fashion boutique showcasing London's bleeding edge designers

Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null
Browns East by null

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21 Club Row, London E2 7EY, United Kingdom Get directions

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21 Club Row, London E2 7EY, United Kingdom Get directions

brownsfashion.com

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Last updated

Nov 17, 2025

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261 Postcards · 23 Cities

The best and brightest from the global fashion arena, with an emphasis on designers that land firmly on London’s bleeding edge—Nicholas Daley, Kiko Kostadinov, Martine Rose, and more. The future of in-person shopping, in a context that’s more East End gallery than Knightsbridge department store.Experiential retail is a hackneyed term, but Brown’s proves there’s hope yet for the genre. Don’t let the highfalutin installations fool you: There are no kindly docents here, only an expert roster of in-house stylists ready to help you discover labels you had no idea existed.

London
Browns East

Yen B.

Google
I really like the selection at Brown’s East and the fashion buyer really done a great job! I also like the fact that the staff are not pushy but super helpful when you need them. I also like that they are honest when you ask for their opinion. I went for the Jaquemus bag and loved the customer service.

Ramesvara Z.

Google
The Pink Room at Browns East, a must see if you pass by the store, the have an incredible and exclusive selection of brands and a state of the art and future of retail mirror in store, you have to try it it's so futuristic you will be amazed.

Viviane P.

Google
Super staff and collection! This is definitely the store of the future

Emma

Google
I’m a local so can say a regular visitor to this store… I personally love the product curation, the staff as always very knowledgable and passionate about their store. The changing displays in the entrance is worth a look, generally the eye for detail and the ability to bring luxury product to this area and maintain the east London inclusive feeling is impressive.

Jack G.

Google
Great space, great selection of stuff. Yes, it’s expensive but the variety of stuff is good and you can find some stuff at decent prices. The changing spaces are a great idea and the staff are absolutely amazing. Was assisted by a lovely lady named Siobhan who really helped elevate the experience. An absolute must visit for clothing, footwear, service and coffee!

John B.

Google
Clean and tidy store on the expensive side made welcome on arriving thou just visiting a member of staff whom I know. security on door who know there stuff welcome you with a pleasant greeting

Tess Y.

Google
Limited items to choose from. Really warm services? Not at all. I barely fell from the step and the staff couldn't help but laugh...

Shane M.

Google
Strange store layout, lacking in choice and variety. If you want luxury products, I'd suggest looking elsewhere.