Browns East was a cutting-edge fashion hub in Shoreditch, blending luxury with local flair, offering an unforgettable shopping experience before its recent closure.
The best and brightest from the global fashion arena, with an emphasis on designers that land firmly on London’s bleeding edge—Nicholas Daley, Kiko Kostadinov, Martine Rose, and more. The future of in-person shopping, in a context that’s more East End gallery than Knightsbridge department store.Experiential retail is a hackneyed term, but Brown’s proves there’s hope yet for the genre. Don’t let the highfalutin installations fool you: There are no kindly docents here, only an expert roster of in-house stylists ready to help you discover labels you had no idea existed.
Yen Bui
Ramesvara Zenone
Emma
Jack Grogan-Fenn
Viviane Paraschiv
John Bourne
Tess Yang
Shane McCusker