"ET Surf, Hermosa Beach. Whether you're a local, or just passing through, ET Surf is what Southern California lifestyle is all about. ET is loaded with surf, snow, and skate vibes provided by a super friendly, knowledgable staff that love to talk adventure. A staple in the South Bay since 1972, a stop at ET is a necessity whether you need gear, apparel, or just want to shoot the breeze or browse the goods."