"Reverend J W Simpson is one of those cool and kooky little basement bars that has probably bore witness to hundreds, if not thousands, of promising first dates. It’s the former home of a Fitzrovia reverend, and there’s a lot of the worn wallpaper, flooring, and kitchen tiling remains in each of the rooms. That means it has a nostalgic and cosy feel that sets it apart from a lot of other bars in the area. This place also takes their cocktails very seriously, serving creative takes on the classics, and an excellent ‘drinks with benefits’ menu with drinks full of ingredients like strawberry balsamic shrubs, açai liqueurs, and other things we don’t really understand but taste great." - heidi lauth beasley